• Introduction

Shop in Shop: this is another way for manufacturers to drive their distribution network, it is an e-commerce environment dedicated to a manufacturer and integrated into the sites of their resellers. Greater brand consistency all over the network of online e-commerce partners: strengthen brand awareness 

• What do we offer ?

• Easy technical integration
• Marketing animation
• Centrally managed by e-nitiative or the by the manufacturer

• The path to success !

• Shared investment on content aggregation and broadcasting: mutual benefits for both the manufacturer and their channel
• Business agility: marketing messages and promotions can be quickly deployed all over the network from the manufacturer's website to the reseller partners' e-commerce platforms